Putting Money to the things you can’t see, how much is it really worth?

By Judith Mugeni, July 4, 2016 The dictionary offers the following definition of an intangible benefit: Subjective benefits that cannot be measured in monetary terms (business dictionary). Really? Or is it a question of how do i turn those subjective elements into tangibles because they are important to this valuation? So you have an amazing property/brand/offering/asset, you can probably … Continue reading Putting Money to the things you can’t see, how much is it really worth?