If we start from a positive place, then we let positivity flow into our veins. Our next YzeUp Knowledge share session is entitled “embracing your greatness.” We will be sharing on how to generate income, sustainably. Everyone has an innate ability to be great, it is our circumstances, the path that we navigate through this […]Read More Embracing YOUR greatness – Sustainable Income Generation Tips
By Judith Mugeni In varsity I wrote a paper. The purpose of the study was to evaluate the advantageousness of customer lifetime value (CLV) as a metric for customer selection and marketing resource allocation for a small businesses operating in South Africa. Customer Lifetime value is defined by (Bick, 2011) as the “present value of […]Read More Customer Lifetime Value (CLV)- Entrepreneurs, you can generate more revenue if you use a customer focused approach.
By Judith Mugeni Lessons from our creating your brand seminar 💥. Whether you are looking for a job, a promotion, new business, you must study your target (audience) and what their needs are (requirements), you must showcase how you meet their needs (point of parity) but most importantly what that extra zing is that makes […]Read More Building your brand. How to WIN in your career, business, life.
By Gilbert Kumpukwe It hasn’t been long since I started a new career, venturing into the ever changing digital marketing world. And since then, I’ve worked in two small businesses and one award winning innovative startup that has taken its learning locally and pivoted itself to international success. During my brief time and experience, I […]Read More Startup life vs Small business(SME). 5 things I learned about accelerating business growth…