Episode 1: Building your Brand Root Strengths: Build your #brand using the #BrandKey Framework – this can be used both for your #Personalbrand and or your #BusinessBrand. We will go through the framework step by step. Today we focus on the Root Strengths – who you are and what you are good/great at and not forgetting the areas that you are not so great at (we might need to work on those). Exercise – on one side write “I AM” very good at, amazing at, best at…positive statements about yourself – and on the other side “I suck at” these are the areas of improvement (if they need to be improved upon). Have fun and see you next time as we chat about the Competitive Environment.
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